Bright Spots, Rough Times Ahead For Prepaid Players, Industry Veteran Predicts

Bright Spots, Rough Times Ahead For Prepaid Players, Industry Veteran Predicts - PaymentsSource Article
The prepaid card market has come a long way over the past two decades, and T. Jack Williams has been there since virtually the beginning. As director of membership services at Blockbuster Entertainment, Williams played a key role in creating the world’s first merchant gift card program in the spring of 1994. Williams sees many bright spots for the prepaid market as well as some rough times ahead for various players and industry sectors. PaymentsSource Editor-in-Chief Jeffrey Green spoke recently with Williams, who reflected on lessons learned from past events and provided some predictions for the future of the prepaid industry.